Unblock Coffee is thrilled to bring you the latest updates from the prestigious Cannes Lions 2023. The renowned Festival celebrates creativity across various categories and recognizes groundbreaking campaigns that push the boundaries of innovation. As a platform dedicated to showcasing exceptional creativity, Unblock Coffee is proud to highlight the remarkable winners of the Outdoor, Print & Publishing, Radio & Audio, Health & Wellness, Pharma, and the Grand Prix for Good.
Cannes Lions 2023: Outdoor winners
Captivating Creativity Out of Home The Outdoor Lions category witnessed an impressive 1938 entries, with 59 Lions awarded, including 9 Gold, 19 Silver, and 30 Bronze. The coveted Grand Prix was claimed by Uncommon Creative Studio’s “A British Original” for British Airways. This thought-provoking campaign explored the diverse reasons people travel by responding to the question, “What is the purpose of your visit?” With its witty and engaging executions across 500 print, digital, and outdoor platforms, the campaign showcased impressive scale and creativity. Javier Campopiano, Outdoor Lions Jury President, emphasized the power of connecting with audiences through genuine human emotions and stories.
Cannes Lions 2023: Print & Publishing winners
Honoring Creativity in Circulation In the Print & Publishing Lions category, 814 entries were received, resulting in 26 Lions being awarded: 4 Gold, 7 Silver, and 14 Bronze. The Grand Prix was bestowed upon Impact BBDO Dubai’s “Newspapers Inside The Newspaper Edition” for AnNahar Newspaper. This remarkable campaign paid tribute to freedom of speech in Lebanon and addressed the challenges faced by the publishing industry. By utilizing the newspaper’s daily edition to revive publications that had been silenced due to political pressure, the campaign showcased the enduring innovation and importance of a free press.
Cannes Lions 2023: Radio & Audio winners
Wired for Creative Sound The Radio & Audio Lions category received 715 entries, with 22 Lions awarded: 3 Gold, 7 Silver, and 11 Bronze. The Grand Prix was awarded to Colenso BBDO Auckland for their captivating “Phone It In” campaign for Skinny, a telecommunications company based in New Zealand. This innovative campaign demonstrated the power of sound to captivate audiences and deliver impactful storytelling.
Cannes Lions 2023: Health & Wellness winners
Inspiring Personal Well-being Honoring creativity for personal well-being, the Health & Wellness Lions received 1297 entries, resulting in 37 Lions being awarded: 6 Gold, 13 Silver, and 17 Bronze. The Grand Prix was earned by Special Auckland’s “The Last Performance” for Partners Life. This disruptive campaign encouraged individuals in New Zealand to reconsider their perceptions of life insurance and take proactive steps towards securing their future.
Cannes Lions 2023: Pharma winners
Life-changing Creativity The Pharma Lions celebrated life-changing creativity, with 13 Lions awarded from 354 entries: 2 Gold, 4 Silver, and 6 Bronze. The esteemed Pharma Grand Prix was awarded to the collaborative campaign “Scrolling Therapy” for Eurofarma, created by Dentsu Creative Buenos Aires, Dentsu Creative New York, and Dentsu Creative Chicago. This innovative campaign harnessed the power of technology to deliver therapeutic experiences and redefine the way people interact with healthcare information.
Cannes Lions 2023: Grand Prix for Good
The Cannes Lions 2023 also recognized campaigns that made a positive impact in society. The Grand Prix for Good was awarded to “Working with Cancer” for Memorial Sloan Kettering Cancer Center (MSK). This collaborative campaign, created by La Foundation Publicis Chicago, Publicis Conseil Paris, Le Truc New York, Digitas New York, Saatchi & Saatchi Health New York, and Publicis Groupe UK London, highlighted the importance
All Cannes Lions 2023 winners
Explore the full list of Cannes Lions 2023 winners and their awe-inspiring campaigns on our website. Witness the creativity and innovation that made Cannes Lions 2023 a resounding success.