Apple London claimed top honors at the prestigious The One Show 2023, scooping up the coveted titles of Best of Show, Brand of the Year, and Brand-Side/In-House Agency of the Year. This momentous achievement took place during the landmark 50th-anniversary ceremony of The One Show, held as part of Creative Week in New York.

Apple London, collaborating with Apple Cupertino, was lauded for “The Greatest“. This compelling film, showcasing the brand’s ongoing commitment to accessibility, garnered widespread acclaim and was launched to coincide with the International Day of Persons with Disabilities on December 3, 2022.

“The Greatest” proved to be a true standout at The One Show 2023, securing not only Best of Show but also the Grand Prix in Brand-Side/In-House. In addition, the film collected five Gold Pencils spanning categories such as Brand-Side/In-House, Film & Video, and Music & Sound Craft, and a Silver in Moving Image Craft & Production.

 

BBDO Canada Toronto also basked in the spotlight during the awards night, taking home the prestigious Agency of the Year title. The agency’s winning streak included two Best of Disciplines, nine Gold Pencils, two Silver, three Bronze, and two Merits, with all accolades credited to their work on “Missing Matoaka” for Muskrat Magazine.

At Unblock Coffee, we’re thrilled to announce that these award-winning campaigns are now being added to our extensive creative library. Our PRO members will have full access to these inspirational and innovative campaigns, making it easier than ever to harness world-class creativity for their own projects.

The 50th anniversary of The One Show brought together the best in the industry, celebrating creativity, innovation, and brilliance in advertising. The awards set the bar for excellence, shaping the landscape of the advertising world and driving it towards a brighter, more creative future.

Stay tuned to Unblock Coffee as we continue to bring you the latest award-winning campaigns from global competitions. With our extensive creative library at your fingertips, you’ll never be short of inspiration for your next big idea.

As part of our commitment to nurturing and championing creativity, Unblock Coffee will continue to keep you updated with the latest award-winning campaigns from prestigious events like The One Show. With us, you can be sure that you’re staying connected with the pulse of global advertising trends.

Remember, Unblock Coffee, your indispensable partner in creativity, provides unlimited access to all campaigns for our subscribed members. So, stay ahead, stay inspired, and stay creative with Unblock Coffee.

The day has finally arrived, and we couldn’t be more excited! Today marks the premiere of the newest season of the beloved comedy series, Ted Lasso. At Unblock Coffee, we share your enthusiasm for this heartwarming show and its quirky yet lovable coach. In honor of the premiere, we’re highlighting the incredible achievements of the “Ted Lasso – Toast Me” campaign, which won several prestigious awards, and exploring the latest FIFA 2023 feature with Ted Lasso himself!

Before delving into the captivating campaigns and features surrounding Ted Lasso, it’s essential to acknowledge the show’s origin. Ted Lasso initially emerged from a series of promotional skits for NBC Sports’ coverage of the English Premier League. Jason Sudeikis, who portrays the titular character, co-created the show alongside Bill Lawrence, Brendan Hunt, and Joe Kelly. The series follows the journey of an American football coach, Ted Lasso, who is unexpectedly recruited to manage an English football team, despite having no prior experience in the sport. The character’s unwavering optimism, humor, and genuine kindness captured the hearts of viewers, leading to the show’s immense popularity and critical acclaim. It’s a testament to the show’s creators and cast that Ted Lasso has evolved from a promotional sketch to a cultural phenomenon, inspiring award-winning campaigns and countless fans worldwide.

‘Ted Lasso – Toast Me’ Campaign:

 

The “Toast Me” campaign, from TBWA for Apple TV+, took the world by storm in 2022, capturing the hearts of viewers and industry professionals alike. This ingenious social media campaign managed to blend humor, emotion, and memorable moments to create a truly unforgettable experience. Winning a Bronze and Merit at The One Show 2022, the campaign earned well-deserved recognition for its creativity and impact, propelling it to the forefront of the advertising world. The praise and recognition continued, as it was also shortlisted at the prestigious Cannes Lions, further solidifying its success and highlighting the innovative approach taken by its creators.

What set this campaign apart was its unique approach, featuring the charismatic character of Ted Lasso delivering heartwarming toasts in his signature style. By leveraging the power of social media, the campaign creators were able to reach a diverse audience, making this engaging content easily shareable and accessible. Furthermore, the campaign cleverly interacted with other brands on Twitter, fostering a sense of community and unity while promoting a spirit of lighthearted collaboration. This feel-good campaign resonated with audiences from all walks of life, showcasing the power of positivity and the importance of celebrating life’s little victories, no matter how big or small. The innovative approach not only entertained viewers but also inspired them to believe in the power of goodwill, kindness, and optimism.

Not only did the “Ted Lasso – Toast Me” campaign captivate viewers, but it also demonstrated the tremendous influence of well-executed marketing strategies. By tapping into the emotional connection between Ted Lasso and his fans, the campaign’s creators were able to craft a message that was both entertaining and thought-provoking. Ultimately, this campaign stands as a testament to the power of creativity in advertising and the ability of innovative campaigns to leave a lasting impression on audiences worldwide.

Ted Lasso Takes on FIFA 2023

As if the new season and a award-winning campaign weren’t enough, Ted Lasso is also making waves in the gaming world! Fans of both the show and the FIFA franchise can now enjoy a special feature in FIFA 2023 that brings Ted Lasso to life in the digital world. Gamers can play as Ted Lasso, guiding their team through a variety of challenges and scenarios while experiencing his distinctive coaching style and wit.

This collaboration between the Ted Lasso team and FIFA 2023 creators adds an extra layer of excitement for fans of the series, further immersing them in the world of their favorite football coach.

Unblock Coffee is thrilled to celebrate the new season of Ted Lasso and share these exceptional achievements with our community. From the heartwarming “Ted Lasso – Toast Me” campaign to the exciting FIFA 2023 feature, there’s never been a better time to be a fan of this amazing show. So, grab a cup of Unblock Coffee, sit back, and enjoy the ride as we embark on another season of laughter and inspiration with Ted Lasso!