The Game Before the Game

Agency: R/GA (United Kingdom)

Brand: Beats By Dre


Agency: Intersection (United States)

Brand: The City of New York

10 minutes Noodle

Agency: Dentsu (Japan)

Brand: Nissin Food


Agency: FamousGrey (Belgium)

Brand: Mediafin


Agency: Ogilvy & Mather (United States)

Brand: Ad Council


Agency: Grey (Canada)

Brand: Ovarian Cancer Canada


Agency: Arnold Worldwide (United States)

Brand: Reese's


Agency: Shackleton Spain (Spain)

Brand: Almirall

pUp Syndrome

Agency: BBDO (Russia)

Brand: Pedigree

Change Please

Agency: FCB Inferno (United Kingdom)

Brand: The Big Issue

Gay Turtle

Agency: TBWA (Turkey)

Brand: Amnesty International

It’s In You

Agency: TBWA (Australia)

Brand: David Jones


Agency: Grey (United Kingdom)


Nivea Doll

Agency: FCB (Brazil)

Brand: NIVEA

Dacia Family Project

Agency: Publicis (Italy)

Brand: Dacia

Go Ask Dad

Agency: Grey (United States)

Brand: Procter & Gamble

Go Mono

Agency: McCANN (Romania)

Brand: Radio 21

Finding Light in the Dark

Agency: Memac Ogilvy (United Arab Emirates)

Brand: Coca-Cola

Help Kenya, Not Kanye

Agency: Alma DDB (United States)

Brand: Crowdrise